It offers pieces of pr-a-porter, accessories, house art and wellness products for women.
Designer Kym Ellery doubled her Australian last year, improving the viability of advertising.
Showroom X will see her brand Ellery join Christopher Esber, Sir The Label, Ellery, Aje, Kit-X, Esse Studios, Ten Pieces and Romance Was Born.
“Showroom X is an exciting project,” he said.
“I am very pleased that Ellery can be a part of this Australian story that I know will be a great success.”
Showroom-X founded through CEO Richard Poulson and creative director Kelly Atkinson.
“We are very happy to bring this multifaceted virtual platform to our audience,” Poulson said.
“Australia has so many diverse talents that they deserve an overseas exposure, and Showroom-X is committed to presenting established and emerging local brands.
“Aesthetically oriented, with Australian luxury in mind, we’ll also tell the stories of the artists, designers and muses of brands.”
Showroom-X also houses a variety of Australian beauty and wellness products from brands such as Vahy, Rohr, The Travelista, The Beauty Department and The Secret Skincare.
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Ragtrader mag has been offering comprehensive information, research and reviews on the Australian apparel, footwear and accessories sector since 1972.