Everyone loves a smart deal, but not everyone is smart for us, not for the planet. That’s why this Black Friday and Cyber Monday weekend is the best time to think about buying groceries in a moral and sustainable way. To refresh your style, here are some tips for exploring sustainable fashion and some fashion brands that find wise tactics to turn Black Friday into Green Friday.
Fashion doesn’t look so smart when you consider the amount of waste in making and removing clothes. Many well-known retail outlets offer reasonable clothing, but their “fast fashion” style exploits workers, uses giant amounts of herbal resources, and contaminates the Environment with poisonous carbon, dyes, and microplastic waste. By scare, fast fashion is the industry’s time for maximum pollution after oil and gas.
MUD is one of the brands that strives to make Black Friday, and every day, more ethical.
In the most sensible of that, millions of tons of clothing are discarded every year. According to Good on You moral fashion monitors, 80% of garments thrown into landfills or incinerators were used (on average) only seven times.
So what can you do? Good on You suggests 3 questions to ask before buying new black friday items (and you can apply those concepts to the generation offers we recommend, not only this weekend, but also the year):
1. How do I own it already?
2. How will I use it?
3. How long will it last?
“If you need to buy something new, give yourself the means to make moral decisions,” Good on You says. “Do your best to decide anything from a logo that has a positive effect on the planet and its people. . ” The Online Directory and The Good on You app compare logos, from retailers that may be new to you to family retail branches. Each logo is classified according to painting practices, environmental registration and the use of animal products, on a scale from ‘not smart enough’ to ‘is a start’ to ‘excellent’.
Buying garments from sustainable brands can be expensive, but Good on You points out that the most expensive and highest quality clothing lasts longer and is a higher investment when you consider the cost according to the use. And when it comes to reasonable garments, you get what you need. you can’t get it for money. ” Both products presented and ‘good deals’ are products of programmed obsolescence,” says Aja Barber, a former supporter in sustainable fashion. “This sweater you bought and you don’t really like yet that you felt forced to buy because it was “on sale”?It was made with poor quality and cannot be presented at a reduced price for Black Friday. You don’t get any treatment you’ve never really wanted. It has an increase in dopamine. “
And put yourself in the shoes of the user who made this sweater. “We want to have a verbal exchange about wage inequality,” Barber says. “If everyone in our world is paid for their work, then maybe other people wouldn’t care about the value of a dress where all members of the font chain have received a payment. “
“If in doubt,” suggests Lauren Bravo of How to Break Up With Fast Fashion, “try to stick to the 30-dress rule. Whatever the quality of the case, ask yourself: will I use it at least 30 times?the right answer is no, stay away. “
“It’s vital to perceive that we can’t buy our path to sustainability,” Bravo says. “The maximum durable garment is already in your wardrobe, and the maximum simple and maximum shape available to decrease our effect is: don’t buy anything. Don’t be seduced by the offers of clothing you probably wouldn’t wear: we’re in a pandemic, what Christmas parties will you go to?”
Then, before you go in search of bargains, start repairing and reliving your existing clothes. Buy used, old or renovated parts on eBay or Depop or at the antique store of your choice. You can also make room in your closet by recycling or donating. clothing, shoes and other pieces you no longer wear or wear.
If you are interested in a new look and are able to do so morally, there is a movement in development from fast fashion to a much more durable circular mannequin, with fashion brands reusing and recycling fabrics for every new look. Great brands and projects to keep you warm this holiday season with comfortable garments and the brilliance of making your component a moral customer.
Some lopasss, such as Asket, close black friday and direct you to their solution or show you how to increase the shelf life of the garments you already have. Dutch lopass MUD jeans, which will rent you jeans made of recycled cotton, is your latest online store and only promotes old second-hand items. Proceeds go to Justdiggit, an organization committed to the reverdence of deforested land and revegetation.
Black Fridye’s annual occasion has an undeniable and brilliant idea: to revive your existing garments by dyeing them black. Starting with the Jean Wolf brand, the initiative is aimed at Australian consumers, but you can stand firm and dye your garments yourself (it’s as undeniable as throwing your jeans on the wash device with a little black dye) Sustainability is the new black!
Forget Black Friday: for brands like Article22 and Whimsy Row, it’s all About GivingTuesday. Taking a position on December 1, it is a global movement to give back to communities and the world through undeniable acts of kindness and generosity.
Check out Good on You’s Black Friday blog for more sustainable brands that do things.
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