AMC Theatres has introduced the Investor Connect online page to target retail investors who are part of the WallStreetBets online organisation on Reddit.
The mega-chain of cinemas, which has noticed increases in stock driven through online merchants, will offer updates and special offers, such as giant popcorn and invitations to special screenings, to informal investors after they contact Investor Connect.
The customer awareness initiative is a component of an ongoing offering through AMC Entertainment CEO Adam Aron to target small online investors encouraged through Reddit’s “r/wallstreetbets” network, TikTok and other social platforms to bring AMC’s percentage price to life.
AMC’s Reddit popularity is driving its percentage price, which rose 20%, or $6. 34, to $38. 59 on Wednesday, after the movie chain said it had raised $230. 5 million in money in a percentage sale to hedge fund Mudrick Capital, which then unloaded the pyre. . AMC Investor Connect also precedes the company’s annual meeting of percentage shareholders scheduled for July 29.
Aron added on a Wednesday: “During my more than five years as CEO of AMC, I have been very proud of the relationships I have built with the owners of AMC. With AMC Investor Connect, this relationship-building effort will continue at a steady pace, even though our shareholders now number in the millions. After all, those other people are the owners of GAC and I represent them.
AMC said more than 80% of its 3. 2 million people as of March 11, 2021 were retail shareholders.