Amazon has revealed the sheer amount of fake reviews they search for on its online page, and has asked social media to avoid it.
He says he himself can’t avoid false criticism, as they are coordinated with other platforms.
Social media rarely does enough to prevent posts from encouraging fraudulent reviews and removing them quickly enough, he said.
Fake and misleading reviews on Amazon’s product pages have long been a challenge for the company, with several reports about the challenge through which consumer organization in recent years, such as research conducted through the festival regulator.
Amazon said it stopped more than two hundred million alleged fake reviews before a visitor noticed them last year, nearly all detected through proactive detection technology.
However, the company claims that its ability to deal with problems is limited due to a developing trend of bad actors trying to solicit false reports outside of Amazon, especially through social media.
Although Amazon doesn’t call any specific company, Facebook was in the past the focus of the Competition and Markets Authority (CMA), which has secured commitments from the tech giant with efforts to identify and remove equipment and other sites where they are fake and misleading. Reviews have been sold.
In April, Facebook got rid of more than 16,000 computers selling fake and misleading reviews.
Amazon said in a blog post: “While we appreciate that some social media corporations have a much faster response, to solve this challenge on a giant scale, it is imperative that social media corporations properly invest in proactive controls to stumble and apply false criticism beforehand to have informed us of the challenge.
The company claims to have reported more than 300 computers to unidentified “social media companies” in the first 3 months of 2020, which took an average of forty-five days to close.
Response times seemed to increase a year later, with more than 1,000 of those computers reported for the same era in 2021 and an average time of five days to remove them.
“We want social media corporations that are used to facilitate fake reviews to proactively invest in fraudulent and fake review controls, join us in preventing those bad actors, and help consumers shop with confidence,” Amazon added.
In a press release, he says the challenge may force the government to intervene.
“Our investigations have shown that Amazon is struggling to stem the tide of false and misleading complaints versus one of the false complaints targeting deceptive consumers,” said Rocío Concha, its director of policy and advocacy.
“Online platforms want to do more to proactively prevent you from infiltrating fake reviews on their sites. This includes Amazon running with other tech corporations like Google and Facebook, where fake corporations and scoring teams thrive, to shut them down and also improve their own. site policies.
“CMA will have to crack down on bad actors and hold sites accountable if they don’t make sure their users are trusted. If it fails to do so, the government will urgently have to cover online customers by giving the platforms the legal duty of and fraudulent content on their sites, adding false and misleading review activities.
Additional report via the Press Association
Read more
The San Francisco Street Tech Company that caused the global panic on the Internet
Down internet: what caused the disruption of some of the world’s largest today?
Who are we without access?