PETER HURLEY: I am the director of D’s AV and collaboration business unit.
Name: Peter Hurley
Position: Director – AV Professional Practice
Company: D
Overtime: Hurley enjoys spending time with his 3 children, his wife, a long circle of family and friends. He is passionate about sports and enjoys running, biking, golfing and smart bourbon.
PH: I’m in D
PH: My story has included leadership roles in spaces such as IT/audio-visual distribution, signage, virtual marketing, multinational telecommunications and with global resale companies. Working with this combination of organizations has allowed me to expand the skills needed to reshape businesses since their formation. years in self-sufficient organizations. I have worked for leaders who have challenged me, supported me and guided my career.
PH: My short-term purpose is to expand D’s audiovisual practice.
In the long term, we will benefit from the new investments that D
[Generate more from your visitor base]
PH: I like to see them as opportunities than challenges. We have the primary opportunity to evangelize audiovisual professionals as a viable and successful addition to our partners’ businesses. Another opportunity is to fulfill the call of corporations returning to workplaces, schools and worship. , either onsite full-time or in hybrid environments.
PH: It’s going up, it’s going up and it’s going away! Users returning to paint environments recognize that they want to upgrade devices purchased urgently during the pandemic. This includes a complicated generation to help your ever-changing needs in remote and hybrid environments. Professional facilities and line card of suppliers D
[Where does VA support as a service in the industry’s long run?]
PH: We will supply our suite of built-in products to our spouses in the form of a general communication solution from a trusted dealer, gaining better productivity and visitor experience. We will increase spouse profitability through turnkey offers that integrate hardware , software licenses and content management. and professionals such as bill of materials creation, site surveys and installation.
The correlation between our established AV and cloud business sets will create a broader opportunity to drive sales of non-public collaboration devices in the education and education sectors. audio technology and wireless devices, which can be complemented through a collaboration platform such as Zoom or Microsoft Teams.
We will help partners take advantage of the continuous momentum of dvLED videowall kits from the main demonstration providers in our portfolio. We can help partners decide the right supplier and demonstrate the length (either one hundred inches or 210 inches or more), sign the project, perform the full site inspection, and continue the installation with our professional team. These impressive formats and complicated technologies enable partners to meet developing demand in a variety of vertical markets.
[Switch to an OpEx-based AVaaS style]
Specifically for delights, we work with our resellers and sales managers in supplier territories on projects that come with video walls for messaging and entertainment, and weatherproof sound. These projects allow a unified delight that integrates audio, video, collaboration, wireless technology. , control of signage and furniture technologies for interior and installations.
PH: Systems marketers want to look for partners with the resources and expertise to expand and grow their own offerings.
Click here to read more articles from the August 2021 SNA factor.
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What is VA’s position as a long-term service in the industry?• A transparent and unambiguous definition of AVaaS would likely still be elusive, but as the general public becomes more familiar with subscription installations, so will the integrator perspective for subscription installations. increment.
More eggs, more baskets: diversification into new markets • As the audiovisual industry continues to face abundant challenges, SCN recently spoke with several business experts to discuss practices related to market diversification to not only survive, but also excel.
Move to an OpEx-based AVaaS style • Enterprises have long acquired their IT responses as a service, getting rid of the need for significant capital expenditures for each upgrade. Find out how global AV is starting to take the same leap.
A new style of hybrid paintings requires video collaboration technologies • The movement of remote paintings has created many opportunities to introduce consumers to new virtual tools, especially video collaboration technologies, and update them for effective communication between classic and home offices.
A variety of the most productive stories for AV integrators, resellers and consultants. Register below.
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