Creative In Conversation: Hannah Coffin from the Needle fashion logo

For lovers of dreamy top dresses, propose Needle

Founded in 2013 through Hannah Coffin, this London-based designer has earned a reputation for offering stunning second-hand clothing, and it’s easy to see why.

And what do all those pieces have in common?, well, to be waiting for romance in abundance since there is a sublime combination of ruffles, floral prints, iridescent threads, tules, embroidery and, of course, a special second-hand number would not be complete. no sequin ornaments. Whatever the occasion, Hannah has a look for you.

Hannah Coffin, Founder and CEO of Needle

Felicity Carter: What’s your first memory?

Hannah Coffin: My earliest memories around clothing and fashion are similar to craftsmanship. I grew up in rural Gloucestershire, in a giant and artistic family. It was my grandmother who took me to textiles, and from the age of five or six I learned the fundamental principles of knitting and sewing. She gave me my first Singer pedal sewing device when I was about 11, and I started cutting patterns and making clothes. So my fashion awareness was a pretty biological process. , film, nature and photography helped feed my imagination. I also enjoyed visiting museums with my grandmother; Exhibitions V

FC: Tell us how you got in the industry. . .

HC: I had a real fondness for sewing, especially textiles and decoration, and I knew from a very young age that one day I would like to create my own fashion brand. Regardless, I graduated in electric sewing device as a teenager. so I spent much of my adolescence making clothes for myself, my sister and my friends. A degree in fashion and textiles from Ravensbourne University in London honed those skills: there I learned how to trim patterns, apparel devices, record print screens and shortly after leaving university, I accepted my first assignment in the industry as a women’s clothing designer, director of stocking design over the next decade. This advertising joy gave me the confidence to create my own brand in 2013.

FC: How would you sum up the aesthetics of the label?

HC: I think my first love for production is still very evident in our aesthetic, which celebrates craftsmanship, adornment and femininity through fresh pieces that feel special to wear. It is a philosophy that is captured in the logo call and implemented in each and every piece. from intricate sequined dresses to hand-woven flowers in a knitted cardigan or the lace edge of a T-shirt.

From the beginning, our pieces have been explained through a palette of fluffy and largely pastel colors and a countertop for surface decoration. The English countryside, ancient textiles, delicate flowers, antique prints and even heritage pottery count all our creations. of the day, it’s about creating pieces that embellish women.

FC: What was the first piece you designed and what do you like the most?

HC: Let’s just say my first clothes were a case of trial and error!In the early years, before formal training, I made all kinds of garments that fortunately did not survive!While I was in college, I started producing pieces that would carry a trail of what was going to happen: soft colors, flattering shapes, and a generous use of lace. On my previous wedding day this year, I dressed in our Blossom Bezel ankle, which is cool, shorter style, finished with hand-applied sequins. This dress was very significant to me as it reflected my artistic journey.

FC: What is it for you?

HC: I think our definition of luxury is becoming over time, especially since the recent pandemic, many of us have reassessed our priorities. For me, it’s about creating rewarding experiences, which is one of the reasons I founded Needle.

FC: Who is your customer?

HC: I never conceived with a woman in mind; instead, I like to create extraordinary pieces for genuine women from all over the world. We have international clients of all ages from the UK, Europe, USA. Usa, Middle East and many more. We are very involved in adopting other forms of frame; we’ll be offering a lot of lengths, from four to 20 – and later at 21 we throw a long 22. Of course, it’s exciting to see iconic women like the Duchess of Cambridge, Sarah Jessica Parker, Nicole Kidman and Julia Roberts dressed in our creations, however, the logo has aimed to create something unique for each and every woman to wear.

FC: What are the cornerstones of your business?

HC: From the beginning, I looked for women to feel beautiful, for me it has been vital to create affordable pieces that serve as a bridge between street and luxury, and we figured out a way to do that through a great effort with our team in India. Being practical is still vital to me, and the craftsmanship involved in the production of our pieces remains critical.

FC: What are you currently designing and what is your current temperament board?

HC: Inspiration can come from the most unlikely places. I locate that concepts emerge in my free time: origami, calligraphy and reading are my meditation, and it is those hobbies that feed my imagination. For example, our SS22 collection is animated through my love for the classics of the formating years, especially those of Frances Hodgson-Burnett. The secret garden. The nineties film edition has lovely lighting that encouraged this season’s sunny color palette and Edwardian-style lace ornaments. I like to take the time to rummage through the Portobello market, explore archives of antique prints and scale in museums with my design. team.

FC: How would you like your logo to evolve further?

HC: It’s about diversifying our offerings, and that means paying attention to the women who wear our creations, it’s the bride requests below our maximum popular white dresses, for example, that propelled me to release our bridal diversity. In this way, the pandemic has started a more informal way of dressing, so we will launch our first collection of restwear later this year. We will also be offering more possible options in our dress collection, with a greater diversity of necklines and bibs for foreign appeal, as well as a diversity of knitwear, tops and day dresses.

Sustainability is everything we are passionate about. We have invested in recycled fabrics and glitter and recently introduced our first diversity of culprit sources, in collaboration with Jasmine Hemsley. Our goal is that by 2022, 50 to 75% of the entire collection will be made up of recycled materials. challenge, but one I can’t wait to take on. And, of course, we will continue to dress women of all shapes and sizes. It’s wonderful to lead a replacement in this domain and start a verbal exreplace about what it really means to be charming and feel charming.

See more of the logo in Needleandthread. com.

Based in London, I do canopy fashion, art, culture and travel. I was able to interview a variety of actors, musicians and artists, as a behavior.

Based in London, I do canopy fashion, art, culture and travel. I was able to interview a variety of actors, musicians and artists, such as outstanding designers, from Valentino Garavani to Isabel Marant.

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