Each month, we provide the maximum of memorable clips and celebrate artists who innovate with their images.
With a narcotized pattern of Right Said Fred and tense verses that died upon arrival, “Way 2 Sexy” doesn’t sound very sexy at all. Fortunately, Drake didn’t lose his sense of humor for the crazy video for the song, in which the Certified Lover Boy parodies a series of male sex symbols (with matching prostheses). He introduces himself, Future and Young Thug as pin-up models, ’80s educational women, and a children’s organization in a windswept mix of the Backstreet Boys’ “I Want It That. “Way” and Boyz II Men’s “Water Runs Dry” (NBA star Kawhi Leonard even seems to be just one more member, hunting like me over all this). That’s the kind of over-the-top craze we deserve to have had more in Certified Lover Child: a fun translation of the bigger-than-life rap star character.
Berlin-based electronics artist Lotic flees to a secluded cottage in the video for “Emergency,” a track that vibrates with lust (the punchy refrain — “Emergency/Please fuck me” — reaffirms the point). Depending on the mood, Ella spreads through the space in steamy clothes, either as a liar in an empty bathroom with claw legs or sitting in front of two dancers whose movements flow with liquid grace. When Lotic finally switches to darker scenarios, adding the creepy attic of space and a hidden-looking Out of a Bonfire, he uses piercing gazes to cast a fascinating spell. The naturalistic environment offers a desirable juxtaposition for an artist whose music becomes a tense, metallic vision of the future.
This video is so New York that you expect to randomly hear the jingle of the Mister Softee ice cream truck as you watch it. A pocket camera follows rappers Wiki and Navy Blue as a third friend as they roam the city on a postcard. perfect day. The couple meets friends and prepares a pizza on the porch, with an omnipresent joint hidden in Wiki’s ear. With prospects of skyscrapers and wineries, the nostalgia for the clip in New York is contagious, like spending a Saturday afternoon jumping out of a community. to another with infinite probabilities in front of you.
Charli XCX’s synthesizer-laden “Good Ones” talk about self-sabotage, and the pop star insists that her thrill-seeking aspect tends to triumph when it comes to love. She accentuates the drama with the video for the song. filmed in a cavernous church in Mexico City, where he puts on black underpants and performs a swirling choreography in the middle of a former lover’s funeral. The whole thing is more than a bit My Chemical Romance, however, Charli’s commitment to the morbid countryside makes it one of his most entertaining videos to date.
A 20-second singles snippet of Chlöe’s first bachelor, “Have Mercy,” went viral this summer thanks to TikTok challenges. Fortunately, Chlöe comes out with an imposing screen presence and vigorous choreography, betting on the queen bee of a sorority of women who twerks on the lawn by day and throws pool parties at the Gatsby at night (extra themes were also added for fun: brief cameos by Tina Knowles and Bree Runway). It’s a decadent ploy for the brotherhood’s plan to turn the brotherhood boys into Roman statues for the garden, adding a touch of Medusa to this brightly colored clip.
For “Valentine,” the heartbroken song from Snail Mail’s upcoming album, Lindsey Jordan brilliantly unites bridgerton-era drama with a bloody story of revenge. Dressed in ornate ornaments, Jordan plays the secret lover of an upper-class girl. The video cuts between the stolen moments between the two and a crowded gala where, in front of the girl’s boyfriend, Jordan’s control over the truth begins to slide, the singer plays with manic energy, filling her face with cake and swallowing giant glasses of wine, before her jealousy despite everything becomes deadly. Ending with a Tarantino-like shower of blood, this video is as haunting, bittersweet, and unforeseen as Jordan’s composition.
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