Why is a music video for “Cruel Summer” a deal for Taylor Swift?

Just a few days ago, news announced that Taylor Swift had a new official bachelorette, the song itself is rarely very precisely new. “Cruel Summer” originally appeared on Swift’s album Lover, which she released in 2019. While the singer herself loves the track and had originally planned for her to become a single on the album, the global Covid-19 pandemic disrupted all plans and she was never allowed to announce her as single. Now, due to increased interest and an incredible amount of streams, the song is pushed as Lover’s last bachelorette, even though the album has been out for almost 4 years.

Swift’s legion of enthusiasts are thrilled with the news and can’t wait to see what happens with the catchy electro-pop song. , deserve to locate the time and resources to make a music video for “Cruel Summer”, which many of their enthusiasts have been asking for.

Adding a music video can be incredibly helpful in propelling “Cruel Summer” to new heights on the Billboard charts. YouTube prospects count toward a song’s Hot One Hundred ranking, so if a musician associates a developing hit with a viral video, it can have consequences.

According to the art direction, a music video for “Cruel Summer” could also help the melody in its bid to be named the song of the summer. just help it stay in people’s minds. The right images can be memorable, and Swift is used to generating them. If you need the song of the summer, you can create a music video that reflects the season and works perfectly with the song. .

At this point in her career, Swift was worried about cash, but that doesn’t mean she should leave it on the table. “Cruel Summer” already makes her a lot of money through broadcasts and sales, and radio broadcasting will soon make her an even richer woman. A music video that works well on YouTube can also earn the singer-songwriter thousands of dollars, or even millions, depending on its functionality on the video hosting site.

Just as she no longer wants money, Swift doesn’t suffer when it comes to rewards either. It’s possible that “Cruel Summer” will perform for the Grammys later this year, though Swift has plenty of eligible music, so it’s unclear what she wants. I will make a decision to focus on. It is possible that a music video for “Cruel Summer” will be included in your submissions for the Best Music Video category, anything you have already won. “Cruel Summer” lends itself to an exuberant, special effects-laden and colorful visual, the genre the Grammy electorate loves. Therefore, some other high-profile, big-budget music video may win you some other trophy.

A music video is a surefire sign that a song is not only “promoted,” but that the musician and his record company devote real resources to it. If a label needs to shell out thousands of dollars or even a million dollars for a music video that looks expensive, it means they are confident in their long-term performance. If “Cruel Summer” won such a video, it would legitimize the song and it would turn out that, although it is 4 years old, it still has its position in the current pop scene.

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